Behind the downturn
Indeed, the current situation of China's machine tool industry is that the machine tool products have not yet made a substantial breakthrough, they still need to rely on import supplies, and the middle end market share is still rapidly losing.
Is the user changing too fast, or the machine tool manufacturer's strain capacity is not strong? Or both.
Undoubtedly, the overall business situation of the domestic machine tool industry last year, including this year, was severe, and the market demand changed significantly. The reasons are as follows: on the one hand, market demand has declined significantly due to the impact of factors such as declining exports, slowing investment and sluggish domestic demand; On the other hand, with the industrial restructuring and product upgrading of users, users have put forward higher requirements for machine tool products and services, and their demand structure is accelerating to upgrade.
For example, at present, high-level and personalized machine tools with characteristics of high rigidity, high precision and integration required in automobile, aviation, aerospace, military industry, IT and other fields are still hot spots in the market, and special planes that help improve automobile emission standards are also popular.
In terms of service, users have put forward higher requirements on manufacturers' comprehensive requirements, not only on delivery date, pre-sales and after-sales services, but also on overall solutions.
However, the current situation is that China's product competitiveness is weak, and there is still a big gap between China and developed countries in terms of product performance, quality, reliability, service, brand influence, etc.
Secondly, the imbalance between the production capacity structure and the market demand structure is also a major bottleneck that plagues the operation of the current machine tool industry. In 2012, the output of CNC machine tools decreased by 16.2%, but the average single price of CNC metal cutting machine tools increased by 2.8%. This shows that the market has not only reduced the demand for ordinary machine tools, but also greatly reduced the demand for economic CNC machine tools, especially for mid-range CNC machine tools.
How to break the situation is a difficult problem for all people in the industry. Recently, there is a high demand to break through from the middle end. The reasons are as follows: China can achieve the technical reserve of mid-range machine tools; Secondly, the middle grade machine tools are in great demand in the market; Winning the mid-range machine tool market will not only help consolidate the position, but also lay a foundation for future upward climb.
However, the reporter believes that a complete and competitive industrial chain is the only guarantee condition for machine tools or low-end machine tools.
The basic process and basic equipment manufacturing are not awesome, and it seems that there is a lack of power source to build core competitiveness. In the industry, the key components of machine tools, such as spindle, motor or system, have not been widely trusted in China. This is undoubtedly a big obstacle that hinders China's machine tool industry from becoming stronger.